New Zealand has a comprehensive tobacco control programme, which includes health education, legislation, stop smoking support and tax on tobacco. All are currently in use in New Zealand and they are most effective when used at the same time.
It is difficult to work out how each action makes a difference to smoking rates. Raising the price of tobacco products through taxation increases has been the most important single contributor, particularly to the drop in the volume of tobacco used and the decline in youth smoking.
The tax on tobacco has been going up by 10 percent each year on the 1st January. These increases in cost mean that more people choose to quit smoking, but bigger increases are needed to help us get to a smokefree Aoteaora by 2025.